In online marketing and advertisement people are connecting their business with social media networks also. Because they are getting great leads of customers through these social media profiles such as Facebook, twitter, LinkedIn etc. Now as more people are coming on social media websites sometimes they find some services or products are useful to them. So advertising on these website is really helpful for a great business. As on those websites people can the reviews of the services or the products, they can build their easily on the products and services. The best way to promote your business is pay per click advertising and search engine optimization.